February 2018
Happy Valentine's Day! We’re full of love today, and are updating the format of this email newsletter to make it more skimmable and more practical. Would you let us know how we did?
The New Testament can be accessed faster than ever
As mobile smartphone usage continues to increase, people’s impatience with slow-loading web pages is also increasing. One study shows that 40% of users will leave a page that hasn’t finished loading in 3 seconds. Talk about impatience!

YouVersion has responded to this situation and developed the entire New Testament in fast-loading AMP pages with memorable URLs like Matthew.Bible, Mark.Bible, Luke.Bible, John.Bible, and so on. Experience the speed for yourself! (AMP stands for Accelerated Mobile Pages. When web pages use AMP specifications, they load much faster than normal pages.)
Just how many domain extensions are there?
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The Internet has expanded far beyond the familiar legacy .COM and .ORG domain extensions. Since 2013, hundreds and hundreds of new domain extensions (technically known as top-level domains) have become a part of the Internet.

Do you know how many there are today? Here’s the official total number of Internet domain extensions to date.

These new domain extensions are better organizing the Internet into categories, locations, and brands. More importantly, there’s one designated for the Bible—the .BIBLE domain extension. Get a .BIBLE domain name for your projects and instantly associate with the Bible, the best-selling book in the world.
Is branding important for smaller organizations too?
The short answer is “yes.” Personal branding illustrates its importance. For example, notice how quickly you recognize these names: Oprah, Sting, or Bono? If individuals are intentionally developing their brands, how much more important branding is for an organization of any size—small, medium, or large.

The Bible shows that names are important too. That’s true for personal names and brand names as well. Wes Woodell summarized the important meaning of names in his devotional, The Significance of Names in the Bible. This list is a summary of his keen insights:

6 Reasons Why Names are Important in the Bible

  1. A biblical name could record some aspects of a person’s birth.
  2. Biblical names sometimes expressed the parents’ reaction to the birth of their child.
  3. Biblical names were sometimes used to secure the solidarity of family ties.
  4. Biblical names could be used to communicate God’s message.
  5. Biblical names were also used to establish an affiliation with God.
  6. Biblical names are given to establish authority over another, or to indicate a new beginning or new direction in a person’s life.

In today’s digital communications, selecting the brand name and the domain name has become intricately linked together (pun intended). When you want to strengt
hen your brand with the power of the Bible, consider the valuable branding opportunity that comes with a .BIBLE domain name.
Get Your Own Bible Website for Free
We are pleased to announce the new platform named Your.Bible to better serve our .BIBLE community. You can get a free Bible search website at Your.Bible for your church, small group, or even for yourself! This full-featured website platform integrates directly with your .BIBLE domain name in minutes.

Your.Bible has easy-to-use features for you to digitally publish Bible-related content like:
  • reading plans
  • study guides
  • sermon notes
  • and more.

Test drive Your.Bible for yourself to experience how easy it is to publish content and to customize your website. Read all about it in the full announcement of Your.Bible launch.
Spotlight on: illumiNations.Bible
Would you believe a website can bring organizations together to powerfully collaborate? Yes, that’s exactly how illumiNations.Bible has provided a digital gathering place for an alliance of the world’s largest Bible agencies to coordinate their efforts in Bible translation in the digital age.

With a goal to make the Bible available to everyone in the world, illumiNations.Bible shows you current status on specific Bible translation projects around the world. You’ll also have opportunities to participate in this important mission to eradicate Bible poverty.

By the way, illumiNations.Bible is also a featured exhibit at the new Museum of the Bible in Washington, D.C., that just opened in November, 2017.

Share With Us
Our mission is to enable you and your organization to gain more impact with a .BIBLE web platform. Let us know what tangible things we can do to help support you with because we’re listening! Contact DJ Chuang at to discuss how the .BIBLE team could help.

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American Bible Society is a 501 (c) (3) nonprofit organization. All donations are tax deductible in full or in part.

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